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This brand-new sourcebook tackles a subject that has become particularly trendy in todays collectibles marketadvertising memorabilia. From tin boxes and ashtrays to cigar cutters and tip trays, the Kovels take us on a historical journey that goes beyond the classic antique Coca-Cola signs we think of as antique advertising. We travel from original Woolworth & Co. signs and Wrigley's Doublemint chewing gum tins all the way to Levi's advertising posters.

This first edition of Kovels' Advertising Price List:

• Defines commercial packaging, company advertising, and country store memorabilia as a collectibles genre
• Offers detailed descriptions and current price listings for everything on the market.